
DSG Annual Energy Conference 2025 Energy Storage Evolution 26thApril 2025 Falettis Hotel, Lahore
DSG Energy successfully hosted its Annual Energy Conference 2025 under the theme “Energy Storage Evolution” at Faletti’s Hotel, Lahore. The event brought together over 200 participants, including industrial leaders, energy experts, and key stakeholders from across Pakistan. DSG invited its valued clients and partners to unite under a common vision of promoting energy sustainability and advancing storage solutions for a greener future. This impactful gathering served as a powerful platform for collaboration, innovation, and shared commitment to a sustainable energy landscape.
The conference saw active participation from industrial owners and energy stakeholders who showed great interest in innovative solutions to combat the ongoing energy crisis. A key focus of the event was a comprehensive introduction to Battery Energy Storage Systems (BESS), aligning with the conference’s central theme, “Energy Storage Evolution.”
DSG Energy experts delivered insightful presentations highlighting how BESS technology can play a vital role in enhancing energy reliability, reducing dependency on the grid, and optimizing renewable energy usage. In light of Pakistan’s current energy challenges, this system was presented as a forward-thinking solution to ensure stability, sustainability, and cost-efficiency for industries across the nation.
The event began with the recitation of the Holy Quran, creating a respectful and positive atmosphere. Following the recitation, a warm welcome speech was delivered to greet the attendees and introduce the purpose of the gathering. The event then featured a significant milestone the signing of a Memorandum of Understanding (MoU) between DSG Energy and Huawei, marking a strategic collaboration. After the MoU ceremony, team members from DSG Energy conducted a series of insightful presentations. These sessions provided valuable knowledge about energy storage systems and their advantages, reinforcing DSG’s commitment to educating and empowering its clients. The presentations were well-received and added great value to the conference experience.
Mr. Zain ul Abideen, COO – DSG Energy
The conference officially began with a welcome address by Mr. Zain ul Abideen, COO of DSG Energy, who set the stage for the day’s discussions and expressed DSG’s commitment to advancing energy solutions.
One of the most significant highlights of the DSG Annual Energy Conference 2025 was the official MOU Signing Ceremony between DSG Energy and Huawei for strategic collaboration on Battery Energy Storage Systems (BESS). This partnership marks a major milestone in DSG’s mission to drive energy innovation and resilience across Pakistan. The MOU aims to bring cutting-edge BESS solutions to the industrial and residential sectors, enabling greater energy efficiency, stability, and sustainability. The signing ceremony was witnessed by key industry leaders, stakeholders, and conference participants, underscoring the importance of public-private collaboration in shaping the future of Pakistan’s energy landscape. This alliance with Huawei, a global leader in smart energy technologies, reflects DSG’s commitment to providing advanced, reliable, and future-ready energy solutions to its clients.
Muskan Raza, Assistant Manager Technical Sales
The first presentation was delivered by Muskan Raza, Assistant Manager Technical Sales, who provided an insightful overview of DSG’s 500 MW+ installed capacity in industrial solar power plant projects.
Fatima Asghar, NOC Engineer
Fatima Asghar, NOC Engineer, took the stage to present an overview of DSG’s Network Operation Center, highlighting its role in real-time monitoring and system performance management.
Usman Hameed, Assistant Manager Technical Sales
Usman Hameed, Assistant Manager Technical Sales, presented on the topic of Industrial Solarization, providing valuable insights into how solar energy can be integrated into industrial operations to enhance sustainability and reduce costs.
Mr. Zubair Ahmed – General Manager of Finance
Our team of expert Mr. Zubair Ahmed, General Manager of Finance, presented on the financial aspects of switching to solar energy, focusing on cost benefits, financial incentives, and the long-term savings for businesses adopting solar solutions.
Regional Head of Islamabad, Mr. Ali
At the event, we were fortunate to have our esteemed Regional Head of Islamabad, Mr. Ali, provided a briefing on the challenges and opportunities of solarizing the northern region, offering valuable insights into the unique aspects of implementing solar energy solutions in that area.
Aiman, Technical Sales Engineer
Aiman, Technical Sales Engineer, shared an informative session on the benefits of residential solar systems and the maintenance requirements to ensure long-term efficiency and performance.
Mr. Islam Ali, Head of Planning and New Ventures
A highlight of the event was the keynote speech by Mr. Islam Ali, Head of Planning and New Ventures, who delivered a powerful and forward-looking talk on Battery Energy Storage Systems (BESS), emphasizing their transformative potential in shaping the future of energy infrastructure.
Mr. Kevin Jin, Director of Digital Power – Huawei
Mr. Kevin Jin, Director of Digital Power at Huawei Pakistan also took the stage to introduce Huawei’s innovative energy solutions, showcasing the company’s role in advancing smart and sustainable power technologies.
PANEL DISCUSSION
Solarizing Industries of Pakistan – Challenges & Benefits
Moderator: Nazifa Fatima CMO – DSG Energy
Another key segment of the conference was the Panel Talk Session, which provided a platform for open dialogue and expert insights. The first panel discussion, hosted by Nazifa Fatima CMO DSG Energy, focused on the topic “Solarizing Industries of Pakistan – Challenges & Benefits.”
The session featured a dynamic exchange of ideas, where panelists shared their valuable perspectives on the current landscape, barriers, and opportunities for industrial solar adoption. Attendees had the opportunity to hear directly from industry leaders, including Mr. Zain ul Abideen – COO, Mr. Muhammad Younis – Nisar Spinning Mill, Mr. Khawaja Naveed – Shahkam Industries, Mr. Muhammad Zubair – Sapphire Textile Mill & Mr. Javed Janjua – Century Paper & Board Mills who contributed their real-world experiences and forward-looking strategies to the conversation.
Mr. Ijaz Nisar President – CEO Club Pakistan
An engaging and motivational session was conducted by Mr. Ijaz Nisar, Founder and President of CEO Club Pakistan. Renowned for his thought leadership and impactful presence, Mr. Nisar captivated the audience with insights on leadership, innovation, and the evolving role of business leaders in supporting sustainable energy initiatives. His session energized participants and reinforced the importance of visionary leadership in shaping Pakistan’s energy future.
Mr. Sameer – Huawei
Mr. Sameer from Huawei delivered an insightful presentation on Battery Energy Storage Systems (BESS), showcasing Huawei’s cutting-edge technology and its transformative role in enhancing energy reliability and efficiency across Pakistan. He detailed the system’s technical capabilities and practical applications, emphasizing its relevance in addressing current energy challenges. A major highlight of his session was the live demonstration of a functioning BESS unit, allowing attendees to experience firsthand the innovation and performance behind Huawei’s energy storage solutions.
Amjad Ali, Deputy Manager – Projects
Amjad Ali, Deputy Manager – Projects at DSG Energy, delivered an impactful presentation on “Technological Advancements in the World of Solar Energy.” He highlighted the latest innovations shaping the global solar industry and how these advancements can be leveraged to enhance efficiency, performance, and scalability within Pakistan’s energy sector.
Talha Kashif, Deputy Manager NOC & O&M at DSG Energy, delivered a keynote speech on Energy Management Systems (EMS) and Net Metering. His speech offered valuable insights into how smart energy monitoring and grid integration through net metering can optimize energy usage, improve cost efficiency, and support Pakistan’s transition to smarter, more sustainable power systems.
In the next session, Aman Fayyaz Khan, Assistant Manager BD, invited the newly inducted ambassadors of DSG as part of the DSG Green Leader aimed at engaging youth in the clean energy movement. This cohort featured 10 dynamic ambassadors from various universities, each of whom shared their experiences and the benefits they’ve gained through the program. From practical exposure to renewable energy solutions to leadership development and community engagement.
Haseeb Khan
Haseeb Khan, a well-known Pakistani personality, captivated the audience with his motivational talk on the power of smiling. He shared how a simple smile can positively impact our lives, relationships, and work environments. His message left the audience inspired, reminding everyone that positivity begins with a smile.
PANEL DISCUSSION
Latest Solar Technology – Charging Industrial Future with C & I BESS Technology
Moderator: Daniyal Siddique CEO – DSG Energy
The conference also featured a high-level Panel Discussion on the topic: “Latest Solar Technology – Charging the Industrial Future with C&I BESS Technology.” The session was moderated by Mr. Daniyal Siddique, CEO of DSG Energy, and brought together leading voices from across the energy and industrial sectors. Panelists shared valuable insights on the adoption of Commercial & Industrial (C&I) Battery Energy Storage Systems, discussing both opportunities and implementation challenges.
Esteemed speakers included Mr. Kevin Jin (Director, Huawei Digital Power Pakistan), Mr. Naeem Muqadam (Nishat Mills Pvt Ltd), Dr. Shahid Iqbal (Bilal Poultry Farm), Mr. Faiz Bhutta (Energy Expert), Mr. Rai Shahryar Bhatti (Head of Engineering, Diamond Fabrics Ltd), Mr. Athar Mubarak (Director, Safia Rice Mill), Mr. Abdul Basit (CFO, Umer Group), and Mr. Khalid (GM, Umer Group). The session provided attendees with a comprehensive understanding of how solar technology and BESS are shaping the future of industrial energy solutions in Pakistan.
The conference concluded on a celebratory note with an award and appreciation ceremony, where all guest speakers and panelists were honored with tokens of gratitude for their valuable contributions. This was followed by a cake-cutting ceremony to commemorate DSG Energy’s remarkable achievement of 500+ MW installed capacity a proud milestone symbolizing the company’s growth, impact, and continued commitment to advancing sustainable energy in Pakistan.
Mr. Daniyal Siddique, CEO – DSG Energy
The event concluded with a heartfelt closing note by Mr. Daniyal Siddique, CEO of DSG Energy, who expressed his gratitude to all participants, speakers, partners, and attendees for making the conference a great success. He reaffirmed DSG Energy’s commitment to driving innovation and sustainability in Pakistan’s energy landscape. The day ended on a warm and engaging note with a networking lunch served to all guests, providing an opportunity for continued discussions and future collaborations.
Furthermore, Ms. Aman Fayyaz Khan, Ms. Samiha Younas, Mr. Amjad Ali, and Mr. Ahsan Sajjad Khan impeccably hosted the event, bringing enthusiasm, professionalism, and charisma to every session. Their dynamic presence and passion for environmental sustainability helped energize the audience, setting a vibrant and engaging tone that resonated throughout the entire conference.
Final Thoughts:
The DSG Annual Energy Conference 2025 marked a significant milestone in the journey toward a sustainable and energy-secure Pakistan. By bringing together leading industry voices, innovative technologies, and committed stakeholders under one roof, the conference not only fostered knowledge-sharing but also solidified DSG Energy’s role as a catalyst for progress in the renewable energy sector. With the theme “Energy Storage Evolution” resonating throughout the event, it became clear that the future of energy lies in smart, efficient, and collaborative solutions. DSG Energy remains committed to pushing boundaries, embracing innovation, and leading the charge toward a greener, brighter tomorrow.
“From vision to action, the DSG Annual Energy Conference 2025 has ignited a movement where technology meets purpose, and energy meets evolution. Together, we’re turning possibilities into progress and shaping a future powered by innovation.”